You are on the trade show floor when you notice that your competition is using a different display from 6 months ago. Regardless of how much you rack your brain, you can’t figure out why. Did they change their product? Did they lose their last booth? Clients are always evolving,... read more →
Jun
22
Jun
22
You’ve probably heard the saying, “the best way to predict the future is to plan for it in the present.” Did you know that you can apply it to your trade show event by following a trade show marketing calendar? Planning is a continuous process. It entails a long list... read more →
Jun
22
Most of the elegant displays flooding the market are lightweight. But, what do you do when your products require more than just beautiful graphics and a collapsible design? If you frequent to the trade show scene, you are probably familiar with this dilemma. Finding a heavy duty booth that is... read more →
Jun
22
Savvy exhibitors carry our extensive marketing for a trade show way before it begins. This way, they can maximize their chances of success during the real show. They know exactly what to expect at the show and how to deal with any surprises. Do you have a strategy for attracting... read more →
Jun
22
Trade shows provide an excellent opportunity to engage and connect with your target market, generate sales, and boost exposure. With increased completion levels in all business sectors, it is essential to ensure that you display your product in the best possible light. The most significant goal when attending a trade... read more →
Jun
22
So as to make the most out of exhibitions, trade show display banners are specially designed to turn heads of the attendees and attract their attention. An excellent and successful trade show display banners ooze professionalism and are an immediate draw for potential clients. When it comes to marketing your... read more →
Jun
22
Trade shows are an excellent marketing strategy for any business enterprise to attract new potential clients, build relationships, and improve sales. Statistics indicate that in 2016 alone, the tradeshows revenue in America was close to an estimated $12.81billion and that the figure is projected to increase with about 30% percent... read more →
Jun
19
The creativity behind the designing of a trade show display booth plays an integral part in improving the ambiance in any exhibitor’s space. The portable trade show displays from ExpoMarketing are sure to transform your space on the trade show floor and attract existing and new clients to your booth.... read more →
Jun
19
There was a time when succeeding in a trade show meant showing up and shaking a few hands. But, with an ever-expanding competition pool, you need to do more than stand behind your booth and smile if you want to achieve a high ROI. You need to have a comprehensive... read more →
Jun
19
Getting your business to stand out at a trade show is perhaps the most daunting marketing task. It’s unfortunate that although you and your team have invested all kinds of resources into setting up a display, you may leave the event sad, because of failure to meet your marketing goals.... read more →