Trade shows are an investment of both time and money. So, you need to know what is more cost effective for your business. Your options are to buy and build a trade show exhibit or consider a trade show booth rental. But before you choose you need to identify what your trade show objectives are.
Now that you’ve considered what you your trade show booths to achieve, READ THE FACTS BELOW!
Rumors About Trade Show Display Rentals
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Renting Is More Expensive
A prevalent belief is that renting a trade show booth is more expensive than buying one. However, your companies goals and finances are what determine the correct exhibit solution here. If this is your first trade show, then it may not be wise to buy a custom trade show booth set up. Because if you rent, you get the chance to experiment with booth size, installation, design, and so forth. After all, what if you purchase display booths only to find out that customers are not interested them?Also, once you buy an exhibit, after the initial expense comes the cost to maintain, update, and refurbish as wear and tear occurs. With a display rental you do not have to worry about such costs. You don’t even have to worry about shipping the exhibit rental to the convention centers. When you rent, the company you are renting from will be in charge of all material handling and set up the trade show booth for you!
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Limited options
Another misconception is that your choices are limited in regards to customization. In reality, many rental companies provide a broad selection of trade show exhibits and the capability to customize them to fit your needs. These companies frequently update their designs, ensuring that your trade show booth appears fresh and current. In addition, they strive to not have booth rentals look the same at trade shows.People believe if they choose to rent a trade show display it will require them to plan far in advance for their next event. Reputable rental companies have the resources to quickly produce and set up exhibits, including graphic design teams, printing facilities, and installation services. This streamlined process can save you significant time compared to building an exhibit from scratch.
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Low quality
Some worry that rented booths are easily identifiable and less prestigious than owned booths. Part of a trade show rental company’s job is to maintain their exhibits and to make sure that their inventory looks like new. Remember, the goal is to entice a client to rent more because they are delighted with the results (leads and sales) generated from the rental booth… not to have the client never come back because it looked bad.According to Exhibitor Magazine, a company’s owned exhibit is, in average, four years old, with many being much older than that. The truth is that many “Best of Show” booths are rentals. The award will hardly go to the “same old booth” that a company brings year after year.
Key Benefits Of Renting A Trade Show Booth
Renting a trade show booth provides several advantages, including cost savings and flexibility.
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You can obtain an impressive, high-quality booth at a lower cost than ownership
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You can easily adjust the design, floor plan, and size for each event
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Renting also allows you to focus on your core business while the rental company handles the logistics
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Renting offers a chance to test different booth styles before making a purchase decision
Trade Show Exhibits With ExpoMarketing
ExpoMarketing has the BEST custom trade show exhibit rentals! We send a design checklist to your company so that we can create a trade show exhibit that will turn heads on the show floor.
Our custom trade show booth rentals offer a range of options, including conference rooms, towers, reception counters, and workstations. These rentals can be designed to fit your brand, budget, and trade show goals, with choices in materials, colors, and designs. A professional design team can help create a unique and effective trade show booth.
Your trade show exhibit rentals may require a number of accessories. We offer a variety of booth accessories, including furniture rentals, digital monitors, and graphics. We provide top-notch display designs and fabrication along with banners and portable displays.
Getting Started
Staying current with trade show trends and best practices matters. Effective booth design, an engaging attendee journey, and digital activations are key elements. Our team provides expertise on the latest trends and practices to help you achieve optimal results at your next trade show.
To begin your journey with ExpoMarketings exhibit rentals. Contact us and get your custom trade show display rentals off to a good start.