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Trade Show Basics

Trade Show Booth Rentals & Displays | ExpoMarketing / Archive by Category Trade Show Basics
Nov 21

Trade Show Tips

By ExpoMarketing

A trade show is an event where businesses have the opportunity to showcase their goods or services to the public, or to other companies within the industry. Because these trade shows are such a great opportunity to show off your goods or services, many business owners may feel overwhelmed when... read more →


Oct 27

How to Make Your Trade Show Booth Stand Out in 5 Steps

By Staff Writer

[vc_row][vc_column width=”1/1″][minti_headline size=”fontsize-xs” weight=”fontweight-300″ align=”align-left” margin=”0 0 0 0″]How to Make Your Trade Show Booth Stand Out in 5 Steps[/minti_headline][vc_column_text]You’ve done your research.  You’ve selected the perfect trade show event that will help you grow your business.  Now you just have to find the perfect booth–a booth that can distinguish... read more →


Oct 27

Are Trade Shows Still Worthwhile?

By ExpoMarketing

Living in a post-pandemic world may have you questioning whether trade shows are still worth the investment of time and money. We can confidently say that they are. The largest contributing factor in how successful you are attending a tradeshow really comes down to you. The amount of time and... read more →


Oct 27

How to Select Which Trade Shows to Attend

By ExpoMarketing

There can be many benefits to having an exhibit at a trade show. The hard part is figuring out which trade shows will give you the best return on investment. Whether you have been attending the same trade show for years and want to switch it up or are looking... read more →


Aug 07

7 Trade Show Shipping Costs to Navigate

By ExpoMarketing

Particularly for trade show rookies, the transportation costs of a trade show exhibit might make a marketing budget feel like a sinking ship, but there are a number of seemingly hidden costs that can be accounted for without raising a white flag. read more →


Jul 30

What is Drayage and Material Handling at Trade Shows?

By ExpoMarketing

Imagine this scenario: You are finished with your trade show. Everything went according to plan, and you stayed right on budget…until you open your final bill and see an expense called “drayage.” What is “drayage”? It has to do with shipping, right? Or is it transportation? And how come “drayage” is... read more →


Jan 06

Trade Show Training: What is Material Handling?

By ExpoMarketing

In order for a trade show to be successful as a whole, it must run like a well-oiled machine; the show planners, aware of this necessity, spend months meticulously scheduling critical dates, deadlines, services, and other show needs. Knowing the ins and outs of trade show management and terminology is... read more →


Jul 08

How to Set Up a Trade Show Pop up Display

By Patrick Suh

Pop up displays are slowly taking over the trade show scene. Whether you are advertising a new service or displaying products, a popup stand is a must-have in your display. It creatively sends your message while ensuring you stand out of the crowd. With this in mind, it is critical... read more →