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Trade Show Basics

Trade Show Booth Rentals & Displays | ExpoMarketing / Archive by Category Trade Show Basics
Jun 22

Trade Show Ideas for Displaying Heavy Products

By Patrick Suh

Most of the elegant displays flooding the market are lightweight. But, what do you do when your products require more than just beautiful graphics and a collapsible design? If you frequent to the trade show scene, you are probably familiar with this dilemma. Finding a heavy duty booth that is... read more →


Jun 22

Top 7 Tips for Marketing for a Trade Show

By Patrick Suh

Savvy exhibitors carry our extensive marketing for a trade show way before it begins. This way, they can maximize their chances of success during the real show. They know exactly what to expect at the show and how to deal with any surprises. Do you have a strategy for attracting... read more →


Jun 22

Best Trade Show Display Ideas

By Patrick Suh

Trade shows provide an excellent opportunity to engage and connect with your target market, generate sales, and boost exposure. With increased completion levels in all business sectors, it is essential to ensure that you display your product in the best possible light. The most significant goal when attending a trade... read more →


Jun 22

Trade Show Display Banners

By Patrick Suh

So as to make the most out of exhibitions, trade show display banners are specially designed to turn heads of the attendees and attract their attention. An excellent and successful trade show display banners ooze professionalism and are an immediate draw for potential clients. When it comes to marketing your... read more →


Jun 22

Best Trade Show Marketing

By Patrick Suh

Trade shows are an excellent marketing strategy for any business enterprise to attract new potential clients, build relationships, and improve sales. Statistics indicate that in 2016 alone, the tradeshows revenue in America was close to an estimated $12.81billion and that the figure is projected to increase with about 30% percent... read more →


Jun 19

The 5 Principles of Guerrilla Trade Show Marketing

By Patrick Suh

Getting your business to stand out at a trade show is perhaps the most daunting marketing task. It’s unfortunate that although you and your team have invested all kinds of resources into setting up a display, you may leave the event sad, because of failure to meet your marketing goals.... read more →


Jun 19

Benefits of Trade Show Marketing

By Patrick Suh

A trade show is an exhibition or an event in a specific sector held to demonstrate and showcase new products and allow businesses and attendees to interact with each other. It provides companies with the opportunity to connect with existing and potential clients. Trade show displays are a solid investment... read more →


May 19

Trade Show Booth Marketing Ideas

By Patrick Suh

Trade shows are among the best and most successful face-to-face marketing strategies. Nothing replaces face-to-face marketing. That is why trade events and shows still remain to be one of the best forms of marketing. Although it can be an expensive marketing method, the returns can be incredible. As a marketer,... read more →