Ahhh, 20 x 20 booths—where the possibilities are seemingly endless. Hanging signs and towers add to making your brand and display feel larger than life, and can attract traffic from across the floor due to the high level of visibility. Meeting rooms—both private and semi-private—are a large reason to upgrade to a 20 x 20 trade show booth.
It’s with these 20 x 20 booths that double decks are a common solution—effectively multiplying the amount of space in your booth. This increased visibility will differentiate your booth from the competition, and strong execution of your space planning will keep the attendees’ attention. Consider using the second floor of your booth for a private meeting room or VIP experience.