By ExpoMarketing
You only have a few seconds to attract the attention of a potential customer, so it’s important to make a lasting impression on a competitive trade show floor. Besides being eye-catching for its large size, the double deck display is a great way to maximize your vertical space with lighting,... read more →
ExpoMarketing Blog Trade Show Design
By Lisa Bertaina
Custom trade show displays are a popular choice because they are designed to be easy to assemble and travel-friendly, which can save your company money on shipping and set up labor costs. When you are considering an investment in a portable trade show display, there are some questions you and... read more →
Lisa Bertaina Blog Trade Show Design Trade Show Planning
By Lisa Bertaina
If you’ve ever been to London, England, you know that the vehicles that stand out the most on the British roads are those world-famous Double-Decker buses. They’re practical too – able to carry twice as many passengers as a standard issue single-story bus, but in the same amount of ground... read more →
Lisa Bertaina Blog Trade Show Design
By Laurie Pennacchi
Space, as it turns out, is not “the final frontier.” In fact, it’s one of the first things you should consider when you start planning for your next trade show or event. What amount of space is appropriate for your company and brand? How do you go about selecting the... read more →
Laurie Pennacchi Blog Trade Show Design Trade Show Planning
By ExpoMarketing
What do an image, a color, a shape, or a texture say about your brand? As it turns out, they speak volumes amid the hustle and bustle of a custom trade show display floor and can be a significant difference-maker when it comes to drawing people in. Too often, organizations... read more →
ExpoMarketing Blog Trade Show Design
By Lisa Bertaina
Turn heads and stop traffic with an eye-catching exhibit design. For many companies about to head off for a trade show, one of the biggest worries is that they won’t be noticed on the show floor. It’s a valid concern, since the vast majority of show exhibit floors are packed... read more →
Lisa Bertaina Blog Trade Show Design
By ExpoMarketing
With so many companies, booths, and products at a custom trade show display, it is critical to stand out amongst the crowd. Unfortunately, not everyone knows how, exactly, to accomplish that difficult task. While it is great to be creative, there are basic foundations that can be established to strengthen... read more →
ExpoMarketing Blog Trade Show Design
By ExpoMarketing
A smart way to increase visitors at an exhibition is by having a trade show hanging sign. Any trade show booth can have a trade show hanging display–from pop up displays to custom displays. As attendees enter the showroom, their attention will be drawn to your fabric trade show hanging... read more →
ExpoMarketing Blog Trade Show Design
By ExpoMarketing
After you’ve worked hard in making your trade show exhibit stand out, after you have amazing events and speakers, after you have a great looking and very creative booth, you still need to make sure that people will be able to find you. There are a few ways to do... read more →
ExpoMarketing Blog Trade Show Design
By ExpoMarketing
Although your focus when planning a custom trade show booth needs to be your product, and even when your signage and presentation is what will attract people, you can never underestimate the importance of lighting for a successful exhibit, whether you’re attending a trade show in Austin or Orange County.... read more →
ExpoMarketing Blog Trade Show Design